MARKETING

We'll Make Your Listing Famous

At The Valerie Upham Team, we go above and beyond to give your home the attention it deserves. Our unique marketing strategies ensure that your property gets noticed, attracts the right buyers, and sells quickly at top value. Here’s how we do it:

*Disclaimer: we will create a customized plan tailored to your home. Not all items may apply.

 

Before Your Home Hits the Market

We believe in building anticipation and excitement to maximize interest right from the start.

Professional Photography 

We work with local photographers to capture your home in it's best light. This includes daytime photography, twilight photography, and drone footage. These photos are used on the MLS and across all marketing pieces.


Private Exclusive Listing 

A Private Exclusive listing is an off market home that we can share directly with compass colleagues and potential buyers. Listing your home as private exclusive generates excitement before going active on the market. 

"Coming Soon" Social Media Video Series

A professionally crafted video campaign to tease your listing and engage potential buyers across Valerie Upham Team’s social media platforms.

Once Your Home Is Listed

When your home goes live, we pull out all the stops to ensure it’s seen by the widest audience possible.

Neighborhood Outreach

We'll create a list of 300 nearby neighbors to contact and invite them to a pre-market open house and deliver door hangers with property details to generate buzz.

Mega Open House or Lifestyle Video Preview

Host a memorable open house event for neighbors, complete with a charcuterie board, wine, drinks, cookies, and a gift basket giveaway. Alternatively, showcase your property with a captivating lifestyle video to highlight its unique features and charm.

300 Just Listed Postcards

Sent to targeted neighbors and prospective buyers to announce your property.

Virtual Walkthrough Video

A stunning video showcasing your home’s best features, shared on social media and listing platforms.

YouTube

"Just Listed & Open House" Social Media Campaign

A series of posts, including boosted ads on Facebook and Instagram, to drive maximum visibility and attendance.

Paid Ad Campaigns 

A series of paid ads across Facebook, Instagram, Youtube, and Google. We are able to reach thousands of people with these ads, getting as many eyes on your property as possible. 

Slybroadcast Voice Campaigns

Just Listed Recording: A voice message sent to prospective buyers.

Open House Recording: A personalized message inviting them to your open house.

Open House Essentials

We'll build the buzz by including an instant showing sign for immediate visibility and directional sale arrows placed at nearby intersections for the first three weekends on the market.

 

LET'S GET STARTED

Ready to make your home famous?

Start by requesting your free, no-strings-attached home value report to find out how much your home could actually sell for in today's market.

Start Here

Work With The Valerie Upham Team

Valerie and her team have assisted hundreds of clients to reach their real estate goals. With fierce negotiation skills and extensive knowledge of the San Diego real estate market, they demonstrate a solid proficiency in handling every stage of the process.

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